Anatomy of a Bad Deal: Buyer Beware

By Mark Wright, OD, FCOVD,
and Carole Burns, OD, FCOVD
ROB Professional Editors

Oct. 18, 2017

Before we can look at what happens in a bad deal, we must first understand the three central components of a good deal: Both the buyer and seller agree the price is fair, the terms are fair to both sides, the buyer is able to pay the price, and there are no hidden time bombs in the practice. If any of these components break down, then the deal devolves into a bad deal, and will eventually fall apart.

With that understanding, let’s consider the three central components as they would be found in a bad deal from the buyer’s perspective.

THE PRICE IS NOT